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Sendinblue

IkoConnectIkoConnect Team
5 min read📅 May 31, 2025
Cover image for Sendinblue

Sendinblue is an all-in-one marketing platform that helps you grow your business with email marketing, SMS, and more.

⚠️ Affiliate Disclosure: This post may contain affiliate links. If you purchase through our links, we may earn a commission—at no additional cost to you. Thanks for supporting IkoConnect!


✨ What is Sendinblue?

Sendinblue is a powerful all-in-one digital marketing platform built for growing businesses, solopreneurs, and startups.

It combines email marketing, SMS campaigns, marketing automation, landing pages, and CRM into one easy-to-use solution.

Whether you’re launching a newsletter or building automated drip campaigns—Sendinblue helps you do it all without needing 5 different tools.


🔥 Why Use Sendinblue?

Here’s the thing: not every business needs an expensive enterprise email platform. Freelancers, online creators, and remote teams need simplicity and affordable pricing without sacrificing features.

Sendinblue is perfect if you want to:

  • 🚀 Grow your newsletter
  • 🔁 Automate lead nurturing
  • 📲 Run SMS campaigns
  • 🎯 Segment your audience
  • 💌 Build beautiful emails in minutes

All from a single dashboard.


🛠️ Key Features Breakdown

Feature What It Does
✉️ Email Campaigns Drag & drop email builder, responsive templates
📲 SMS Marketing Personalized bulk SMS blasts with delivery reports
🧠 Marketing Automation Automate emails, segment flows, abandoned carts
📋 Contact Management Advanced segmentation, tagging, scoring
🎯 Transactional Emails Triggered emails like confirmations, receipts
🛬 Landing Pages Capture leads with custom landing page builder
📬 Signup Forms Add pop-ups and inline forms to your site
💬 Live Chat Chat widget for real-time website support
🧾 CRM Built-in pipeline to track leads and customers

💸 Pricing That Scales With You

Plan Monthly Price Email Volume Features
Free $0 300/day Core email + SMS, 1 user
Starter From $25 Up to 20k/mo No daily limit, branding removed
Business From $65 20k+ A/B testing, automation, multi-user
Enterprise Custom Custom Priority support, advanced features

✅ No credit card required to start
✅ Pay-as-you-grow


🧪 Sendinblue vs. Mailchimp

Feature Sendinblue Mailchimp
Pricing Cheaper More expensive
Emails Based on volume Based on contacts
SMS ✅ Yes ❌ No native SMS
Automation ✅ Powerful ✅ Good, but limited in free plan
CRM ✅ Built-in ✅ Available
Deliverability 🔥 High 🔥 High
GDPR Tools ✅ EU-based, stronger by default ✅, but US-based

📍 Fun fact: Sendinblue is headquartered in Paris, which makes it a top choice for GDPR-conscious businesses.


📱 Mobile + Responsive Templates

No code? No problem.

Sendinblue comes with dozens of modern templates for newsletters, promotions, updates, product announcements, and more—all mobile-friendly.

Use the drag & drop editor or build from scratch with HTML.


🔄 Email Automation Workflows

Example automations:

  • 📨 Welcome new subscribers
  • 🛒 Abandoned cart emails
  • 🗓️ Drip sequences
  • 🏆 Reward loyal customers
  • 💬 Send follow-ups based on user actions

Automation is visual. You can literally draw the logic:
“If user opens email → wait 3 days → send offer.”


🌍 SMS Marketing Power

Need instant reach?

With Sendinblue’s SMS Campaigns, you can:

  • Blast promotions directly to phones
  • Add short links and track clicks
  • Personalize with names or locations
  • Use local sender IDs
  • Reach global audiences

Perfect for flash sales, reminders, or alerts.


🔥 Real-World Use Case

Let’s say you run an online design shop:

  1. User signs up via landing page
  2. They receive a welcome email
  3. If they click “view portfolio”, they’re tagged as “interested”
  4. Two days later, they get a 10% discount email
  5. They buy → you send a confirmation SMS
  6. They're added to your “customers” segment for future promos

All automated.


🌐 Integrations

Connect Sendinblue with:

  • WordPress
  • Shopify
  • WooCommerce
  • Stripe
  • Zapier
  • Typeform
  • Wix
  • Squarespace
  • And more…

Sync contacts, automate events, embed forms—no dev needed.


🧩 GDPR & Privacy

Sendinblue is based in the EU and offers:

  • GDPR-compliant opt-in forms
  • Double opt-in flows
  • Data hosting in the EU
  • Easy unsubscribe management
  • Consent logs

If your audience is in Europe, this is a big win.


🎨 Drag-and-Drop Email Builder

You can:

  • Use pre-designed blocks (headers, CTAs, images, footers)
  • Save your own custom components
  • Insert dynamic content (like first names)
  • Preview how it looks on desktop/mobile

No tech skills needed. Seriously.


📈 Analytics & Reports

Get full visibility into:

  • Open rates
  • Click rates
  • Bounce rates
  • Link performance
  • Heatmaps
  • Unsubscribes
  • Delivery stats by device and region

Plus: integrate Google Analytics UTM tags.


🎯 Lead Scoring + CRM

Track and qualify your leads based on:

  • Email engagement
  • Page visits
  • Form submissions
  • Manual scores

Use that score to trigger automations and prioritize outreach. Built-in CRM = no extra software needed.


🧠 Smart Tips from IkoConnect

  • Add an exit-intent popup for lead gen
  • Use SMS + email combo for flash sales
  • Segment your audience by interest & activity
  • A/B test subject lines and send times
  • Track top-performing links and double down
  • Create multi-step automations for every phase of your funnel

💬 What People Are Saying

🗣️ "We switched from Mailchimp to Sendinblue and cut our costs by 40%!"
— Jess M., Online Boutique Owner

🗣️ "The SMS + email combo helped us 3x our Black Friday sales."
— Anthony R., Dropshipper

🗣️ "Their automations are as powerful as platforms 10x the price."
— Nina P., Course Creator


⏳ Is Sendinblue Right for You?

✅ You’re a freelancer or creator
✅ You want email + SMS in one place
✅ You hate paying based on contacts
✅ You want automation without complexity
✅ You care about GDPR compliance

If that sounds like you — you’ll love it.


📦 Free Plan Forever? Yup.

You can send 300 emails per day for free—forever.
No credit card needed. Get started in minutes.


🛫 Ready to Launch?

👉 Try Sendinblue Free
No commitment. Just results.


🧭 Final Thoughts

Sendinblue is more than just email—it’s a growth engine for your business.

If you're ready to build deeper customer relationships, run smarter campaigns, and save money along the way, Sendinblue is your next move.

Powerful. Affordable. GDPR-friendly. All-in-one.


Made with 💙 by IkoConnect

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